Start a business - they said.

It’ll be fun - they said

CONNECTORS

ACADEMY

Take the learning curve out of growing your

business online


READY TO LEVERAGE YOUR UNIQUE BRAND AND MESSAGE

SO THAT YOU CAN GENERATE MORE LEADS

AND MAKE A BIGGER IMPACT?

Ideas and to-dos are whirling in your head.

You know there are people that need your help.


You are sure what you want to offer, but wait...no...on second thought, you’re really not 100% sure. Every week you're micro-pivoting with yet another new plan and DIYing it.


You’re overwhelmed pretty much daily thinking “Where do I start? What do I do NEXT so I can bring in clients and cash flow? How do I create something that’s different from my competition?


And are you really crystal clear on exactly who you want to serve and how you want to show up online? (the answer may not be what you think). You have your ideal client in mind but keep questioning yourself - "How do I find them and better yet, how do they find me?”


This isn’t a “you” problem by the way. This is quite normal and across the board, and there’s really one simple reason why:

We know that what we have to offer can make a difference....and there are so many options out there of how we can best serve our niche. It makes you wonder what’s best for you. Regardless of which you choose in the future, you need to first have your brand foundation in place so that your ideal clients can see that you are THE person to help them meet their goals.

There are plenty of steps that you can take that will keep you hustling. How many of these sound familiar?

  • You attend some Zoom networking events that don't produce leads let alone qualified prospects
  • You make some cold calls and get crickets
  • You share some content on Facebook to build your brand that falls flat
  • You launch a website that gets little engagement
  • You send a few requests to people on LinkedIn to sell yourself without actually selling yourself
  • You buy a CRM to streamline your efforts and it collects dust
  • You create a video and attempt to promote it because video marketing is 'the thing' these days

That's the short list.

These don’t create the know, like and trust factor that business relationships are built on. They don’t create the cohesive and consistent plan to attract your ideal prospects and future clients. They don’t do much more than cost you time and lost opportunities.

In order to bring your business dreams to life, you don’t need to keep throwing things at the wall wondering “WHAT SHOULD I DO NEXT?” You don’t need another webinar, digital download, or worse yet, staying stuck in the procrastination loop...You start + stop, start + stop, start + stop… you just can’t seem to stay consistent. It's time to stop consuming and worse yet, comparing. No more squirrel brain. NOW is the time to implement!


Can you imagine the sense of relief you will feel when you actually start moving in a direction that feels right and you have a clear road map to follow?

you need guidance and a solid strategy

Inside the Immediate Influence Incubator, we take you through a five-part framework so that at the end of it, you’re clear on exactly what your brand is, who you best serve, your offers, and the funnel you need to close the gap to getting more clients online.


Imagine having an accountability partner and peers in a private group that will all be able to give feedback each step along the way? Together we will make sure that your brand stands out from others. You’ll be given templates, resources, and scripts so you can focus on implementing your next step in the incubator.


You don’t need more knowledge...you need accountability!

the back story

I've been in sales for 20+ years – and not all of them have been rosy. I’ve attended countless meetings and network events but still feel like I wasted hours of time. I made a lot of mistakes using social media platforms in an effort to elevate my personal brand.

I spent lots of time trying to decipher what tech platforms I needed to support my business operations with little to no ROI.

Then I started to understand how relationship-based selling strategies can engage prospects and clients in ways traditional approaches never could.


I started sharing the proprietary business development strategies and tactics I had learned with my private coaching clients. Their connections increased. Their client lists grew. Their business growth accelerated.


Out of those client experiences and successes, I created the Immediate Influence framework.

So How Does It Work?

We call it the Immediate Influence Incubator because it’s designed to give you access to the brand foundation resources you need, all under one roof.

STEP ONE: The Plan - Goal achievement starts with the creation of a customized plan for your business that we will partner together to execute over six weeks. The plan breaks down to weekly goals to help keep you on track. The benefit - you will be clear about precisely what you need to do to get to where you need to go. You'll also receive an offer calculator with metrics so you know the exact numbers you need to meet your yearly revenue goals.


As you work through each of the steps below you'll see clarity is a big focus because when you have clarity, your business runs on purpose and passion. It’s about knowing:

>What you offer

>The transformation your offer provides your clients

>The direction you want to go in

>And being able to articulate it clearly and succinctly online


STEP TWO: Client Clarity - Niching down is a struggle for many but people want to work with specialists who can help them solve a specific problem. Step Two will help you get complete clarity on who you serve. The process will help you get clear on exactly who your ideal client is and their gap so you can create (or tweak) your foundational offer and two other offers so there is a natural progression to your signature program.


STEP THREE: Brand Clarity - Your brand is the reason people choose you over competitors. It's that simple. Now that you have clarity about your ideal client avatar, Step Three will take you through a brand audit and 'story brand' makeover across your social platforms and/or website to ensure your ideal clients resonate with your message.


STEP FOUR: Content Creation- Getting visible is a must in today's online world. but second-guessing the content you need to create can stop you from posting consistently on social. Step Four helps you with two things. First, you'll map out a simple but powerful multi-channel content strategy. Second, you'll also gain the confidence and clear steps to show up and shine when you go live.


STEP FIVE: Funnels - Having clarity with your clients, your brand, and your message will enable you to create a simple step-by-step funnel that attracts and nurtures your ideal avatar. The result is building a relationship with your target audience long before they become clients. Messaging templates for your bio and emails are included that you can customize to your authentic voice.


PLUS


Simple Tech - You’ll learn what you need to get started with tech in the simplest way possible. And you'll also get guidance on the right platforms for your industry and budget.


Co-Working Sessions - Join us for a weekly co-working session focused on a specific step in the Incubator. These sessions are part Q&A and part mastermind where you'll get feedback and support from me and your peers.


Weekly Accountability - Motivation plus implementation support is our service goal for you. The Incubator includes access to our private community where the accountability threads will be posted. Along with ongoing feedback and support for each and every step in the program, you'll get access to additional tips and resources you can immediately apply to your business.


Mindset - You’ll learn how to tackle imposter AND shiny object syndromes once and for all so your head is clear, and time is set aside for creating and implementing!

What All Does the Incubator Include?

>> INCUBATOR FOUNDATIONS FRAMEWORK


>> 5 WEEKLY LIVE CO-WORKING SESSIONS W/ ACCESS TO RECORDINGS


>> 2 LIVE HOT SEAT SESSIONS


>> PRIVATE INCUBATOR COMMUNITY


As an Incubator member, you will also get the following bonuses:


◾️Social Media Bio Template


◾️Canva Lead Magnet Templates


◾️Email Messaging Templates


◾️DM Messaging Templates

Introducing

The Connectors Academy

The Connectors Academy is my signature program for developing and perfecting a long-term business development strategy and action plan. This program includes an intensive online curriculum, weekly live training sessions with Q&A, mastermind calls, and an exclusive community of supportive business professionals.

In this step-by-step program you will learn the strategy, tactics, processes and accountability you need in order to increase your influence, strengthen your business network, broaden your reach and grow your business through the power of relationship-based selling.

In addition, you'll get the skills and tools to manager what matters most when building anything new: your brain. What you believe about social selling and how it works (or doesn't) will be the invisible thing that stops you from achieving your business goals. We identify these hidden beliefs and uncover your subconscious biases so that you get the results quickly - without getting derailed by your own brain.

LIMITED TIME BONUS

There is a limited-time BONUS that I'm offering for those who join the Immediate Influence Incubator by Friday, March 25th at 9pm CST!


Everyone who jumps into the Incubator by the 25th will also get a 1:1 strategy call! Strategy calls are $350 so take advantage of it while you can.

The Immediate Influence Incubator is perfect for

Online focused coaches, entrepreneurs, and service providers who...

+ Want to launch a business without all the costly mistakes

+ Have an established business and are stuck in the weeds not getting traction

+ Do not have a foundational or signature offer ($1-$3k)

+ Have piecemealed a marketing plan and/or sales strategy

+ Tried to do all of the things but never seem to see any of the results



It's time to make this year your best year yet!

Incubator Options

We recognize that Incubator participants will be at various stages in their business. Some will want or need additional implementation support so you have three options to choose from. One being six weeks and done. The second gives you the opportunity to complete the initial program and then stay in the Incubator on a month-to-month basis (you choose how long). The third option is to join us in the Connectors Academy where we take a deep dive each month on different online business growth strategies. If you choose the third option, your Incubator investment will apply to the Academy.


Wondering which option is your best fit? Let's chat.

Watch your business soar!

“From the first moment I met Joyce, I knew there was something electric about her. Joyce has an amazing talent to show you how to position yourself as an authority and approach business growth in a new light. She will also show you little tweaks you can make to your mindset which will enable your business to blast off to the next level. I highly encourage you to work with Joyce and watch your business soar!"

JILL UNDERWOOD

Movement Mortgage


Too many coaches and entrepreneurs get caught in this familiar trap...


They focus on posting their content, following all the gurus, and buying course after course but they implement very little and give up to early. Sure, building an online business takes betting on yourself, hard work and focus… but you know that if you set your mind to it, you can make it happen. Am I right?


JOYCE LAYMAN & LAYMAN COLLECTIVE LLC - ALL RIGHTS RESERVED - TERMS & CONDITIONS